Good afternoon fellow communicators, 

 

Happy Big Orange Friday! You may already be aware, but this Tuesday, May 5 is Giving Tuesday Now, a new global day of giving and unity around COVID-19 relief efforts.

 

On Tuesday, we want to support the many UT students who are experiencing hardship due to the COVID-19 pandemic by encouraging support to the Student Emergency Fund. 

 

We would love your assistance in spreading the word through your college or unit social media accounts or other outlets. Details below!

 

When: Tuesday, May 5

Where: volstarter.utk.edu/helpvols

Why: For some UT students, this challenging time has meant the loss of income from a job they depended on, loss of access to technology to continue academic studies, and/or loss of basic needs such as healthcare or food security.

 

Here is a link to several social media graphics that you are welcome to utilize: tiny.utk.edu/GTN

 

Here are some talking points and stats:

 

• More than 375 students have applied for assistance related to COVID-19 through the Student Emergency Fund
• Student needs include technology (laptops and hotspots), food and grocery expenses, assistance to pay utilities, short term housing expenses, and other basic needs.
• Students apply for the funds through the Office of the Dean of Students
• Pilot Company and First Horizon have given $20,000 in match funds for Giving Tuesday Now. Donors can have their gifts matched (dollar for dollar), until that $20,000 is reached (ex. A $25 gift becomes a $50 gift; a $100 gift becomes a $200 gift).
• Follow our UT Knoxville Alumni social media accounts for announcements and updates throughout the day.

 

If you need any other promotion tools or have questions, please do not hesitate to reach out to me directly.

 

Thanks for your support! Have a great weekend!

 

Jessy

 

Jessy Lawrence

Senior Director of Advancement Communications

 

Tyson Alumni Center

1609 Melrose Avenue

Knoxville, TN 37996

(865) 974-3912

 

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