Communications Toolkit: Color and Typefaces


Orange stands front and center in our audiences' perception of UT, making color a crucial component of our visual communications. Learn more about using our core color palette and our secondary colors in your publications and websites. Also visit the typography standards section of the brand guidelines website to choose font families that reflect the university's brand identity.


Karen Dunlap

Distribution Coordinator

Office of Communications and Marketing 


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865-974-8674 

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