Beyond the Buzz: Content Strategy and You
In the past few years, the phrase "content strategy" has been gaining a lot of attention. People are blogging about it, tweeting about it and even writing books about it. Major companies, like FaceBook and Ebay, are employing "Content Strategists". But what is content strategy? And furthermore, why should I care?
In this session, you'll learn what content strategy is, how it's similar to the technical communication industry, how it's different and what all this might mean for your career.
When: 6:30 p.m. Monday, Oct. 17
Where: Mary Greer Room, Hodges Library, University of
Tennessee
Price: $5 for professional members and student non-members
$10 for non-members
Free for student members
Cash or check only (no credit cards)
Thank you,
Fatima Hyder, MA
