Couldn't tell if this wsent to our list as well. If it did, apologies for
the repeat.
 
>[DIRECTIONS AT BOTTOM OF MESSAGE]
>
>
>        **Don't miss the Sat. Nov. 15 STC/ETC & PRSA seminar in Morristown,
TN**
>
>
>TOPIC:        "Scientists are from Mars; Reporters are from Venus:
>                      Communicating Across the Two Cultures"
>
>
>THE EAST TENNESSEE Chapter of the Society for Technical Communication
>(STC/ETC) and the Volunteer Chapter of the Public Relations Society of
>America (PRSA) will hold a joint outreach meeting from 10 a.m. until 2 p.m.
>on Sat. Nov. 15 at the Rose Center in Morristown, TN. Rick Borchelt, former
>White House staffer and current Lockheed Martin Energy Research Corporation
>manager of media relations for Oak Ridge National Laboratory, will speak on
>the topic "Scientists are from Mars; Reporters are from Venus:
>Communicating Across the Two Cultures."
>
>EVEN IF YOUR work doesn't directly involve contact with the news media,
>understanding the various perspectives and audience contexts associated
>with communicating technical information is instructive for anyone who
>wrangles information for a living. Don't miss this thought-provoking
>presentation and opportunity to network with your colleagues.
>
>A LIGHT LUNCH will be served at a cost of $7 per person. This event is a
>united effort by STC/ETC and PRSA to provide networking and professional
>development opportunities for communication professionals throughout east
>Tennessee. For more information please contact Doug White ([log in to unmask] /
>423/463-7861) or Mickey Barbely ([log in to unmask] / 423/ 581-0245).
>
>
>__________________
>SPEAKER:
>
>RICK BORCHELT,
>LOCKHEED MARTIN ENERGY RESEARCH CORPORATION
>MANAGER OF MEDIA RELATIONS
>for OAK RIDGE NATIONAL LABORATORY
>______________________________________________
>RICK BORCHELT IS manager of media relations for Lockheed Martin Energy
>Research Corporation, manager for the Department of Energy of  Oak Ridge
>National Laboratory.  He joined the laboratory staff in January 1997, having
>completed a 2-year stint in the Clinton White House as Special Assistant for
>Public Affairs, responsible for scientific and technological (S&T) media
>relations, interagency coordination of S&T public affairs, and
>speechwriting on science and technical topics for
>the President, Vice President, and senior members of the Administration.
>
>A BIOLOGIST BY training, he has also served as press secretary to the
>Committee on Science, Space, and Technology of the U.S. House of
>Representatives, and as director of media relations for the National Academy
>of Sciences, its research arm the National Research Council, and its sister
>organizations the National Academy of Sciences and the Institute of Medicine.
> He earned a BA in Biology from Southeast Missouri State University, and has
>done graduate work in science communications and in insect ecology at the
>University of Maryland.
>
>HE IS A past president of the DC Science Writers Association, and currently
>serves on the governing board of the National Association of Science Writers.
>He lives in Oak Ridge, where he can almost never be found at home because
>he's out hiking.
>
>
>
>
>_____________
>DIRECTIONS
>___________________________
>THE ROSE CENTER is at the corner of Jackson and West 2nd North Street,
>diagonally across from the Hamblen County Courthouse.  The two easiest
>ways to get there are:
>
> 1.     From Interstate 81, take the Morristown/Lowland Exit, also for State
>Road 160.  Go North on 160 for 4 miles; exit right onto Cumberland
>Avenue, and turn right at the end of the exit.  Continue straight
>through 5 stoplights (at Lincoln, Brown, Louise, Morris, and Main); at
>the 6th stoplight (2 miles after taking the exit onto Cumberland), turn
>left onto East First North Street  (it becomes West First North as soon
>as you turn, but the sign says East).  At the 2nd stoplight, turn right
>onto Jackson Street (the Hamblen County Courthouse will be on your left
>after you turn, and there is a sign with an arrow pointing right to go
>to the Rose Center).  At the top of the hill there is a stop sign; the
>Rose Center will be on your right, and there is parking on your left and
>in front.  Please enter the Rose Center from the Jackson Street entrance
>since there is a wedding reception there that day also.
>
> 2.     If you come into Morristown on 11E, stay on 11E through Jefferson
>City and Morristown--it becomes Andrew Johnson Highway.  Stay straight;
>after you pass Lowes on your right, the next light will be Pierce Street
>and you will see signs to turn right to stay on 11E--DO NOT TURN.  Stay
>straight.  The next light is Morris; at the next light, Economy Road,
>get into the right lane and stay there--the road will fork and become
>West First North Street.  You will see signs for the hospital at the
>next light, which will be High Street, but don't turn left to go there;
>stay straight on West First North.  At the next stoplight immediately
>after passing the Hamblen County Courthouse (on your left), turn left
>onto Jackson Street.  At the top of the hill there is a stop sign; the
>Rose Center will be on your right, and there is parking on your left and
>in front.  Please enter the Rose Center from the Jackson Street entrance
>since there is a wedding reception there that day also.
>
>
>PLEASE CONTACT MICKEY Barbely for questions regarding these directions:
>[log in to unmask]       (423) 581-0245
>
>_____________________________________________
>
>                                                ###
>
>
>Doug White
>Cold Mountain Communication
>P.O. Box 123
>Heiskell, TN  37754
>423/463-7861 (voice & fax)
>
>[log in to unmask]
>    --OR--
>[log in to unmask]
>___________________________________________________
>
>Information is nutrition.
>___________________________________________________
>
>
Susan G. Barnes, APR
McCormick-Barnes Public Relations
244 N. Peters Rd., Ste. 201
Knoxville, TN 37923
(423) 690-9061 (voice)
(423) 694-6139 (fax)
[log in to unmask]