February Volunteer Chapter Meeting
Silver-Anvil Winning Campaign Delivers Results for Tennessee
with "Meth Destroys" Outreach and Education
The Nashville firm McNeely Pigott & Fox Public Relations earned top national
honors from the Public Relations Society of America for its role in a
statewide education and awareness campaign on the dangers of methamphetamine
use and production.
Hear McNeely Pigott and Fox campaign leaders describe the strategies they
used and the results they achieved with this statewide, multimedia campaign
conducted with the Tennessee District Attorneys General Conference. The
campaign, along with other initiatives of the Meth Free Tennessee Act,
played a major role in a nearly 50 percent decrease in meth lab seizures in
Tennessee by the end of 2006.
When: Thursday, Feb. 21; Networking at 11:30; Lunch & Program at noon
Where: Rothchild Conference Center; 8807 Kingston Pike
Who: Presented by Dan Schlacter and Doug Ranier of McNeely Pigott & Fox
Public Relations.
Doug Rainer
Rainer, originally from Enterprise, Ala., joined MP&F in January 2005. Upon
graduating, Rainer worked in business development for a golf course in
Auburn, Ala. Since joining MP&F, Rainer has worked with Job Corps and the
Tennesseee District Attorneys General Conference's Meth Destroys campaign.
Rainer coordinated the Chevrolet Continuous Safety Tour, a nationwide
General Motors initiative, in Nashville in 2006 and specializes in marketing
and media relations. Rainer is a graduate of Auburn University, where he
earned a bachelor's degree in mass communication and a minor in business
administration.
Dan Schlacter
Schlacter joined McNeely Pigott & Fox in April 2005. A 2002 graduate of the
University of Tennessee, he holds a B.A. degree in marketing. Before coming
to MP&F, he spent two years with the YMCA of Greater Houston, specializing
in community relations and program development. Since arriving at MP&F, he
has worked on various projects, including alternative fuel messaging for
General Motors, Medicare policy awareness for PhRMA (Pharmaceutical
Researchers and Manufacturers of America) and a statewide methamphetamine
education campaign for the Tennessee District Attorneys General Conference.
Schlacter has done national and regional work fo r the U.S. Dept. of Labor's
Job Corps program, currently serving on the Dallas Region account. He is
also an assistant coach for the Vanderbilt University Men's Lacrosse Club.
How: RSVP by Tuesday, Feb. 19, to Nicky Reynolds at
[log in to unmask] or (800) 887-3429.
Cost is $20 for members and students; $25 for guests. No shows will be
billed. Cancellations must be received by February 19 to avoid being
billed. Please include your membership status and any dietary restrictions
with your registration.
See you there!
Seth Linkous
Associate Director for Public Relations
East Tennessee Children's Hospital
P: 865-541-8166
F: 865-541-8285
[log in to unmask]
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