I don't usually do this, but Beth is such an outstanding graduate of the
college, and many of you know her through internships she's had while a
student. She is getting married in March and moving back to Knoxville with her
new spouse. I've copied her resume here if anyone knows of any openings--she's
a good one. And active in PRSA, which is prerequisite for me to help with job
searches. I didn't attach the resume because that fouls up some e-mail
systems.
Elizabeth (Beth) L. Russell
1104 West Perkins
Memphis, TN 38117
(901) 680-9323
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_________________________________________________________________________
SKILLED PUBLIC RELATIONS PROFESSIONAL
Accomplished professional in education-based public relations with proven
writing ability, Web site design skills and media relations experience
_________________________________________________________________________
PROFESSIONAL EXPERIENCE
4/02 – present Memphis University School, Memphis, TN
Director of Public Relations
· Acted as editor, primary writer and photographer of Inside MUS, a 24+ page
newsletter distributed four times yearly to more than 2,000 homes
· Managed content and acted as webmaster of school Web site
· Built relationships with members of local media
· Identified potential news stories and coordinated coverage
· Wrote and distributed news releases
· Contributed articles for MUS Today alumni magazine, annual report and other
publications
· Tracked media coverage
· Photographed most school functions for Web site and publications
· Maintained internal communications with all constituencies including
students, faculty and administration, parents and alumni
· Coordinated logistics and media coverage for certain special events
4/01-4/02 New Horizons Computer Learning Center, Memphis, TN
Account Executive
· Achieved sales in excess of $80,000 in eleven months of employment
· Developed and maintained client database
· Responsible for all aspects of sales cycle, including initial contact,
contract negotiation and collection of payment
3/00 - 8/00 Covenant Health Systems/Fort Sanders West Inc., Knoxville, TN
Marketing/Public Relations Intern
· Acted as editor, author and photographer for Fitness Center employee and
member newsletter distributed to more than 3,000 homes
· Created and edited company documents, including Web site content and
membership materials
6/99 – 12/00 Fort Sanders Health and Fitness Center, Knoxville, TN
Membership Sales Representative/Manager
· Managed operations of 100,000 sq. ft., hospital-owned wellness center and
200 employees as a member of the manager-on-duty rotation
· Obtained new memberships and coordinated corporate membership sales
· Participated with management team in development and implementation of plan
leading to Tennessee Quality Achievement Award
· Responsible, along with a four-person membership team, for sales leading to
100% more than expected membership quota
1/99 - 5/99 Ackermann Public Relations, Knoxville, TN
Intern
5/98 - 8/98 Walt Disney World Resort, Orlando, FL
Merchandise Hostess
_________________________________________________________________________
EDUCATIONAL BACKGROUND
8/96-8/00 University of Tennessee, Knoxville, TN
B.S. Communications (focus in public relations)
Cum Laude (3.6 Major GPA; 3.53 Overall GPA)
_________________________________________________________________________
SKILLS
Highly proficient in all Microsoft Office programs, including FrontPage and
Publisher
Adobe Pagemaker, Adobe Photoshop and Jasc PaintShop Pro
HTML
Web site design
Familiar with digital photography techniques
_________________________________________________________________________
AFFILIATIONS
Public Relations Society of America, Memphis chapter—board member and Web site
manager
Delta Delta Delta Alumnae Association, Memphis chapter—board member
Memphis Area Alumnae Panhellenic Association, Memphis chapter—publicity
chairman
_________________________________________________________________________
REFERENCES
1) Debbie Lazarov
Director of Communications
Memphis University School
6191 Park Avenue
Memphis, TN 38119
(901) 260-1416
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2) Perry Dement
Director of Advancement
Memphis University School
6191 Park Avenue
Memphis, TN 38119
(901) 260-1350
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3) Martha Masengill
Assistant Vice President for Development
The University of Tennessee
600 Andy Holt Tower
Knoxville, TN 37996
(865) 974-2115
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Susan G. Barnes, APR
Director of Development
College of Communication & Information
The University of Tennessee
293 Comm-UEB
Knoxville, TN 37996-0332
(865) 974-7074
FAX (865) 974-4879
Cell (865) 387-5141
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