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From: "PRSA-GA" <[log in to unmask]>
Date: Fri, 14 Jun 2002 10:17:00 -0400
To: [log in to unmask]
Subject: PRSA Position Announcement
Children's Healthcare of Atlanta
Marketing Manager & E-strategy Director
Children's Healthcare of Atlanta is seeking experienced managers to fill
two key positions within its Marketing and Public Relations team.
Children's is the largest pediatric health system in the country and offers
competitive salaries, outstanding benefits and a great work environment,
not to mention the incredible difference our employees make in the lives of
the children and families we serve. Resumes should be emailed to:
[log in to unmask] No Phone calls, please.
1. Marketing Manager: 5-7 years experience in strategic marketing
planning and development, including some supervisory experience. Serves in
account executive role as strategic planner for key clinical clients to
proactively anticipate marketing opportunities and develop strategies for
maximizing those; ensures alignment of marketing strategies with business
goals; oversees integration of various components of Marketing and Public
Relations team to meet clients needs; and develops and implements tactical
marketing plans
2. E-strategy Director: 5-7 years experience in communication, marketing,
information technology or related field, including some supervisory
experience. Provides strategic development and maintenance of system-wide
electronic communication initiatives to promote understanding of Childrens,
improve customer service and market Web as resource to parents, providers
and referral sources. Oversees internal and external Web sites and serves
as liaison with IS team. Partners with marketing team to ensure strategies
are aligned with business goals of clients.
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