What to do from a PR angle to help clean up a major gaffe like the one by
CBS man Bryant Gumbel -- see
http://www.mrc.org/news/cyberalert/2000/cyb20000630extra.html
Does he get the Rocker treatment or does he get away with such vulgarity
after saying "What a f***ing idiot"?? on live morning TV? This above vid
clip has it all.
Does CBS fire him, put him thru counseling, issue a statement, ignoring
FRC's statement requesting an apology???
After all, it's not like The Early Show has been breaking any ratings
records lately.
-A
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